Hyundai Partners with Kartrider Rush+ for Exciting New Collaboration

When it comes to showcasing your latest vehicle, car manufacturers have a plethora of promotional strategies at their disposal. From slick advertising campaigns to celebrity endorsements, the options are vast. However, Hyundai has chosen a unique and engaging approach by once again partnering with KartRider Rush+ to introduce their new Insteroid concept car as an in-game kart. This collaboration brings the Insteroid, designed by Hyundai Motors Europe Design Center and inspired by the INSTER electric SUV, directly to players of Nexon's popular kart racing game.

But the excitement doesn't stop there. Alongside the Insteroid, players can also grab the new Glitched Hyundai Aura and an EV Charging Connector adorned in the vibrant GOGOGOrange color scheme. To sweeten the deal, a celebratory event is running until April 28th. By using a Boost Shard at least once during gameplay, players automatically enter a draw to win 30 Lucky Star Jewels. These jewels can then be exchanged for various items through the Starlight Treasure Hunt, adding an extra layer of thrill to the event.

It's worth noting that the Insteroid isn't just a digital kart; it's also a real-world concept car. While it may not hit the production lines anytime soon, its presence in KartRider Rush+ serves as a powerful promotional tool. In comparison, it's certainly more stylish than the Cybertruck featured in Fortnite, offering a fresh and appealing look.

If this collaboration with Hyundai doesn't pique your interest in KartRider Rush+, you might want to relax and explore our list of the top five new mobile games to try this week. Discover what else has launched in the past seven days and find your next gaming adventure.